Mental health marketing agency

Mental health marketing for therapy and psychiatry practices.
SEO, AI search, websites and ads.

LunahUP is a marketing agency for therapists, psychiatrists, PMHNPs and behavioral health programs. We handle your search engine optimization, AI search (GEO and AEO), website and Google and Meta ads, and your team approves every change before it goes live.

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Search plans from $299/month. Month to month. No setup fee on search plans.

Trusted by

Does this sound familiar?

You trained to care for patients, not to run a website.

Your website is supposed to bring the right people to you. Instead, the front desk explains the same things every day, and nobody can say what the last round of marketing actually changed.

“Patients call to ask what our website should already say.”

Hours, insurance, the ages you see, telehealth or in person. When a page leaves it out, your staff answers it on the phone, one call at a time.

“We’re on page two for our own town.”

People nearby see other practices first. A page that never clearly names the care you give and where you give it is easy for search engines to pass over.

“I paid for marketing and never saw what changed.”

Reports full of charts, but no list of what was edited, when or why. You are asked to trust work you have no way to check.

Each gap costs twice: a visitor who may leave, and staff time spent explaining what the page could.

Our story

I built LunahUP for my own practice first.

Malik FaustinFounder, LunahUPOwner, Family Hope Healthcare

01 · The practice
I own Family Hope Healthcare, an outpatient telepsychiatry practice in Tennessee. A practice website is never finished: services change, insurance changes, and patients still need to know who you see and how to book.
02 · What I found
58
old links on our own website that led nowhere, plus page titles that missed the words patients actually search. Problems like that sit quietly until someone goes looking.
03 · What I built
LunahUP works the way I wanted for my own practice. Start from a finding you can check. Fix it from facts you confirm. Publish nothing until you approve it.

“Every practice we work with gets the same rule my own practice does.”

Read the full case study: every change we made →

See the work

Start with evidence you can inspect.

Try LunahUP’s free tools with your own website or search data. Review the findings and how they were reached before choosing a service.

See how the analysis works

Try a sample first

Open the Opportunity Finder’s labeled example to explore its findings and download a plan before using your own data.

Explore the sample →

The example uses fictional data to demonstrate the tool, not customer results.

Your website, your findings

Free website check

Review up to four public pages. See the findings, the pages they came from and suggested next steps.

Check my website →

Email unlocks the report. Contact follow-up is optional.

Your Search Console export

Find search opportunities

Review searches within reach, results with fewer clicks and content worth a closer look.

Try the Opportunity Finder →

Your CSV stays in your browser. Sample results are clearly labeled as fictional.

These examples show what you can review. They do not establish increased traffic, rankings or patient appointments.

How we work

From a finding to an improvement you approve.

Choose a priority

Start with your website findings, available search data and the services you want to explain.

Prepare the work

We use your confirmed practice facts to prepare proposed changes. AI assists with research and drafting.

Review and approve

Your team checks the facts, edits the wording and approves the final change.

Publish and measure

Use the agreed publishing connection, check the live page and review available measurements over time.

You keep approval over your website. We agree access, scope and costs before work starts.

What healthcare marketing covers

The work behind being found and chosen.

A healthcare marketing agency should help the right people find your practice, understand it and take the next step. For a therapy or psychiatry practice, that comes down to six pieces of work.

Local search and your Google listing

Most people looking for a therapist or psychiatric clinician search for a problem and a place. We check that your Google Business Profile, website and directory listings give the same name, address, hours and services, and propose corrections where they disagree. Where a profile is not allowed, such as for some telehealth-only practices, we say so instead of creating one.

A page for every service you offer

One “services” page cannot answer a search for anxiety treatment, couples counseling and ADHD testing at the same time. We draft a separate page for each service and place you actually offer, written from facts you confirm: who it is for, how visits work, what insurance or fees apply and how to ask about openings.

AI search: GEO and AEO

AI assistants and answer engines now summarize practices for people who ask them. They draw on what your website and listings already say, so clear, consistent, quotable answers matter more than ever. Where configured, we record sample answers for agreed questions, with the date and sources, so you can see what was said instead of guessing.

Websites built to be read

If your current site cannot be fixed, we build a new one: a page for each service and location, structured data that describes the practice accurately, readable on a phone, and an analytics setup that is checked after launch. Packages and prices are on the pricing page.

Measurement you can check

Search Console shows which searches already display your pages and in what position. We use it to find near misses, pages ranked just below the first screen, and to check later whether a change helped. Reports show the source, the dates and what the data cannot tell you.

Care with healthcare rules

Healthcare marketing has limits that general agencies often miss: testimonial rules in professional ethics codes, the FTC’s endorsement guides, Google’s healthcare advertising policies and privacy rules for tracking on health websites. We draft within them and flag anything your team should check with your own advisors.

Who we work with

Marketing shaped around your kind of practice.

A child psychiatry clinic, an IOP and a solo counselor are searched for in different words, by different people. Each guide below explains what changes for that kind of practice.

Therapists and counselors

Specialty pages, local search and directory consistency for solo and small therapy practices.

Group practices

Clinician pages, honest availability and intake pages that help visitors choose the right person.

Psychiatry practices

Condition pages, insurance answers and clear explanations of who sees which patients.

PMHNP practices

Credentials written consistently and honest answers to “psychiatrist near me” searches.

Telepsychiatry and telehealth

Pages for the states you are licensed in and plain explanations of how video visits work.

Child and adolescent care

Pages written for parents and teens, with exact ages and what the first visit involves.

ADHD clinics

Separate answers for testing, evaluation and treatment, for children and for adults.

IOP and PHP programs

Levels of care explained in everyday words, with admission steps that are easy to start.

Substance use treatment

Precise service descriptions and advertising that follows the rules for addiction treatment.

Eating disorder care

Careful language, honest levels of care and clear routes to urgent help.

TMS and ketamine clinics

Candidate and coverage questions answered without treatment outcome claims.

Perinatal and women’s mental health

Pages that use the words new parents search for and make urgent help easy to find.

What changes

From guessing to knowing what your website says.

Your pages answer the questions

Services, ages, locations, insurance and how to book are written where patients look, so they can find answers without calling.

You know what was done

Each change keeps its finding, the wording you approved and the date it went live. No mystery reports.

Your next step is always clear

One priority at a time, chosen by you, with the price and scope agreed before any work starts.

What we won’t do

Promise rankings, traffic or a number of new patients.
Buy links, post fake reviews or reward people for positive ones.
Publish anything your team has not approved.
Put patient information into marketing work.
Lock search plans into a long contract. They run month to month.

Comparing agencies? See mental health marketing agencies compared, with each agency’s published prices and terms.

Included for every client

We set up your LunahUP Provider Directory profile.

LunahUP also runs a provider directory where people compare mental health providers by location, services, insurance and fees. Every marketing client gets their profile set up as part of the service: services, ages seen, insurance, fees and how to reach you, written from facts your team confirms and kept in step with your website.

The profile goes live after the directory’s usual license and identity review.

See the directory →

Choose the help you need

Start with one priority. Know what you’re buying.

Use the free tools on your own, or bring the findings to a call. We’ll discuss your priorities and which service fits.

Search & visibility

From $299 / month

Website findings, proposed page and business profile corrections, and reporting within the agreed scope.

Month to month. No setup fee on search plans.

Compare search plans →

Practice websites

From $1,200 once

A starter practice website of up to eight pages. Agree the content, contact path and scope before work begins.

See website options →

Website upkeep

From $79 / month

Choose a maintenance plan for your existing website needs. Review the plan details and included support.

See maintenance options →

Book a call →

Tell us about your practice. We’ll follow up to arrange a time. No obligation.

Free marketing tools

Find your next improvement today.

Choose the tool that fits what you have. Get practical findings before deciding whether you want help.

Check your practice’s website

Enter a website to review up to four public pages. See specific findings and suggested next steps.

Email unlocks the report; no account or password needed. Your email becomes eligible for deletion after 30 days. Follow-up is your choice.

Find Search Console opportunities

Upload a Queries or Pages CSV to find searches and pages worth reviewing. No export handy? Try the labeled example first.

Find my SEO opportunities →

Free. No account or email needed. Your file stays in your browser.

Already know where you need help? Book a call →

Questions

What practices ask us first.

What does LunahUP do for my practice?

We improve your website, local search and the way AI tools describe your practice. You pick the priority, we prepare the change from facts you confirm, and your team approves it before it goes live.

How much does it cost?

Search plans start at $299 a month, month to month, with no setup fee. A starter practice website of up to eight pages starts at $1,200 once, and website upkeep starts at $79 a month. The pricing page has the full terms.

How long until we see results?

Search engines can take weeks or longer to notice changes, and no one can honestly promise rankings. What you can see right away is what changed: each update has its date and the wording you approved.

Can AI publish something on its own?

No. AI helps with research and drafting. A person on your team reviews the wording and approves it before anything is published.

Do we need to be good with technology?

No. You confirm facts about your practice and approve or edit drafts in plain language. We handle the website and search work within the scope you agree to.

What about patient privacy?

Marketing work uses public facts about your practice, never patient records. Review forms, tracking and data handling with your privacy lead before connecting anything.

Is a LunahUP Provider Directory profile included?

Yes. Every marketing client gets their directory profile set up as part of the service. Any provider can list for free; what we add is filling it in from your confirmed facts and keeping it matched to your website.

Do we have to replace our current agency or staff?

No. You can start with one defined piece of work and decide who prepares, approves and publishes it.

What is the difference between SEO, GEO and AEO?

SEO is search engine optimization: helping your pages appear in ordinary search results and maps. GEO, generative engine optimization, and AEO, answer engine optimization, describe making your practice easy for AI assistants and answer boxes to understand and quote accurately. The work overlaps: clear pages, consistent facts and direct answers help all three.

Which practices do you work with?

We focus on therapy, psychiatry and outpatient behavioral health practices: solo therapists, group practices, psychiatry and PMHNP practices, telehealth practices and specialty programs such as IOP, PHP, eating disorder and substance use treatment. Each has its own page on this site explaining what changes for that kind of practice.

Do you manage Google Ads?

Ad management can be quoted separately from the search plans. Ad spend is always paid by the practice into its own Google or Meta account, and healthcare ads follow the platforms’ own policies, which can require certification for some services, such as addiction treatment.

What do you need from us to get started?

A short list of confirmed facts about your practice, such as services, ages, locations, insurance and how people book, plus the person who will approve changes. If you have Search Console or a website login you are willing to share, it speeds things up, but it is not required for a first review.